Navratri Festival

A pilgrimage to the holy shrine of Shri Mata Vaishno Devi Ji is considered to be one of the holiest pilgrimage of our times. Popular in the world as Mooh Mangi Muradhay Poori Krne wall Mata, Sh. Mata Vaishno Devi Ji resides in a Holy cave located in the folds of Trikoot Parvat. Due to unflinching faith of devotees who throng the shrine during Navratras, the J&K Tourism Department has instituted the Navratri Festival as an annual event to be held for all the nine auspicious days of the Navratris.

"Navratri" or ''Navratra" is a combined word which means ‘nine nights’. In Navratris, during the first three days, the goddess is invoked as a spiritual force called Durga also known as kali in order to destroy all our impurities and vices. During the next three days, the Mother Goddess is adored as a giver of spiritual wealth, Lakshmi, who is considered to have the power of bestowing on her devotees inexhaustible wealth. And the third set of three days is spent in worshipping the goddess of wisdom, Saraswati.

In order to have all-round success in life, believers seek the blessings of all three aspects of the divine femininity, hence the nine nights of worship.

A large number of tourists pay their obeisance to the holy deity of Maa Vaishno Devi Ji during this period. As such, to engage the tourists and to showcase the religious traditions as well as the popular culture of the region among the millions of pilgrims who visit the Vaishno Devi ji Shrine during this period, the festival has been planned accordingly.

--> A pilgrimage to the holy shrine of Shri Mata Vaishno Devi Ji is considered to be one of the holiest pilgrimage of our times. Popular in the world as Mooh Mangi Muradhay Poori Krne wall Mata, Sh. Mata Vaishno Devi Ji resides in a Holy cave located in the folds of Trikoot Parvat. Due to unflinching faith of devotees who throng the shrine during Navratras, the J&K Tourism Department has instituted the Navratri Festival as an annual event to be held for all the nine auspicious days of the Navratris."Navratri" or ''Navratra" is a combined word which means ‘nine nights’. In Navratris, during the first three days, the goddess is invoked as a spiritual force called Durga also known as kali in order to destroy all our impurities and vices. During the next three days, the Mother Goddess is adored as a giver of spiritual wealth, Lakshmi, who is considered to have the power of bestowing on her devotees inexhaustible wealth. And the third set of three days is spent in worshipping the goddess of wisdom, Saraswati.In order to have all-round success in life, believers seek the blessings of all three aspects of the divine femininity, hence the nine nights of worship.A large number of tourists pay their obeisance to the holy deity of Maa Vaishno Devi Ji during this period. As such, to engage the tourists and to showcase the religious traditions as well as the popular culture of the region among the millions of pilgrims who visit the Vaishno Devi ji Shrine during this period, the festival has been planned accordingly.